A stylish destination right in the heart of Florence, for travellers looking for something unique. Every tick of our clocks is dedicated to you: your time is the most precious luxury.

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Our exclusive collection: rooms and suites with unique views, elegant furnishings and luxurious decor to make your stay in Florence comfortable and unforgettable.

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The Ponte Vecchio, Piazza della Signoria, the Cathedral of Santa Maria del Fiore with Giotto's bell tower and the baptistery of St. John: all the famous attractions and the thousand different sights that Florence has to offer are within easy reach of our hotel.

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Discover all the exclusive package deals we have created for you, to offer you the best and even a little bit more.

This hotel aims to represent a passionate tribute to the magical world of watches in its most prestigious expressions.
No commercial relationship, affiliate and/or partnership and/or otherwise, exists with trademark owners.
All exhibits come from a private collection and are not for sale.